Fixed Income Report: India back as flavor of the year

Global sentiment has again turned in favor of India as a leader of the trend of survival led growth, thaat is bleeding the best of developed world markets dry with expectations of QE fuelled growth that are increasinglytemporary growth humps on the chart and trending down like a dampening whale’s breath on each injection of liquiidity.

हिन्दी: ताजमहल English: Taj Mahal, Agra, India...
हिन्दी: ताजमहल English: Taj Mahal, Agra, India. Deutsch: Taj Mahal im indischen Agra. Español: Vista del Taj Mahal, Agra, India. Français : Le Taj Mahal, à Âgrâ, en Inde. Русский: Мавзолей Тадж-Махал, Агра, Индия. (Photo credit: Wikipedia)

Put in simpler terms the yields from $100 in first round of QE is probably as much from $230 in the second round and now that most have more than $1000 invested and are getting half the strength expected to continues in housing and treasury markets, the Indian yields are good to be shopped leading a trend down, though RBI was also mopping extra liquidity out from the markets in today’s run

Indian spices
Indian spices (Photo credit: Wikipedia)

Floating on the Palais by the river..| A French Riviera ride

Le Centre spatial de Cannes Mandelieu
Image via Wikipedia

The Cannes extravaganza is truly underway and for the second year it will have live blogging from the 170 strong Indian delegation and as per the ET reports, we have around 20 nominations from Radio and Brand Activations/ Promos in the growing categories to the ‘usual’ Lions contenders from BBDO Mudra, Gray and Contract. Also US and Brazil competes with 2000+ delegation sand the crowd at the Riviera would be spread around 57 seminars and 20 workshops starting today. Terry Savage has definitely beaten the ennui that hit the show since 2008 and the budy revelry will hopefully continue to provide motivation to advertising afficionados in 13 categories. Making a fresh launch this year is the category of Creative effectiveness, mixing and matching your creative output with a dose of accountability presumably in financial and marketing ROI parameters..With non durable brand spending down in the US and the developed world as also Consumer India, china has got more than its share of advertising this year and has sent a 250+ delegation to the shpow for some first awards at a 57 year old tradition

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